Marketing and Communication

Helping you grow your income to maximise your impact. 

The third sector is becoming increasingly competitive. Grant providers are making tough choices how to distribute diminishing project funds. Service Level Agreements have to be competitively tendered for and clients have many options for how they spend their time and the lifestyle they lead.

Third sector organisations will need to be unambiguous about the value they deliver to stakeholders and communicate it effectively if they are to weather the tough times ahead.

 

How can marketing help?

Marketing isn't just about how you promote your organisation it’s about taking a fresh look from your stakeholders’ perspective, seeking to thoroughly understand their needs and then organising your endeavours to meet those needs, better than the alternatives.

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 Marketing can help social sector organisations

  • Set themselves apart from other organisations
  • Deliver products and services that stakeholders really want (and will pay for)
  • Raise their profile with beneficiaries, stakeholders and the local community
  • Target their efforts (and resources) on the right audience to achieve their objectives

How we can help

Perhaps you need some additional expertise, some ideas or a new perspective on an old problem. We offer specialist marketing training and consultancy for enterprising third sector organisations. Find out more about Our Marketing Services.

 

Often time and resource is a problem

Smart marketing is about concentrating resources on the best opportunities to achieve your goals. Deciding what to do, and what not to do, with your limited resources is one of the biggest challenges facing managers in the social sector. Find out how marketing can help you get the most from your limited resources here...

 No budget? We still want to hear from you.

We are happy to hear from you whether you have a designated budget or not. The profit from our paid consultancy work allows us to offer some free and subsidised support. Our first consultation is always free. We will meet you to find out more about your organisation and discuss how we may be able to help.

Whether we can provide further free consultation will depend on the size of work you need. If we think you would benefit from a larger piece of work, such as a strategic marketing plan, we’ll talk you through the process.  If you select us for the work we also provide free after care to help you implement your plan.


Initial consultations are free of charge.